{"title":"BetterBone","description":"\u003cp\u003e\u003cspan\u003eBetterBone is the ultimate natural and durable chew toy. Crafted from all-natural, food-grade ingredients, it is designed to promote health and dental hygiene with its super durable natural, food-grade, GMO-free ingredients.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eBetterBone is available in \u003cstrong\u003eHard, Medium\u003c\/strong\u003e and \u003cstrong\u003eSoft\u003c\/strong\u003e, with each option coming in \u003cstrong\u003eMini, Small\u003c\/strong\u003e and \u003cstrong\u003eLarge\u003c\/strong\u003e sizes, so there’s a perfect fit for dogs of all sizes and chewing strengths!\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBetterBone SOFT\u003c\/strong\u003e is\u003cu\u003e p\u003c\/u\u003eerfect for teething puppies, senior dogs, and light to soft chewers. BetterBone soft is the naturally healthier, safer, and more sustainable option for your pup. For pup parents that want to protect their pups’ teeth.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eBetterBone MEDIUM \u003c\/strong\u003eis the perfect natural chew toy for everyday chewers! \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eBetterBone HARD \u003c\/strong\u003eis the ultimate natural and durable chew toy for strong, tough and aggressive chewers!\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"betterbone-hard-venison","title":"Betterbone Hard Small Venison","description":"\u003cp\u003eBetterBone HARD is the ultimate natural and durable chew toy for strong, tough and aggressive chewers! Crafted from all-natural, food-grade ingredients, it is designed to promote health and dental hygiene with its super durable natural, food-grade, GMO-free ingredients. Our unique teeth-cleaning ends reach tricky, hard-to-clean areas. Pair this with our natural, non-toxic, hypoallergenic, and splinter-resistant composition: BetterBone HARD is the perfect chew toy for the strong and aggressive chewers in your life- Perfect for dogs in their prime with healthy teeth. The perfect replacement for nylon, or antlers.\u003cbr\u003eBenefits:\u003c\/p\u003e\n\u003cp\u003eNo nylon\u003cbr\u003eNo rawhide\u003cbr\u003eNo GMO\u003cbr\u003eNo artificial colours\u003cbr\u003eNo artificial flavours\u003cbr\u003eNon-toxic\u003cbr\u003eSafe to ingest (not a meal replacement or a treat- this is a chew)\u003cbr\u003eNo artificial ingredients\u003cbr\u003eHypoallergenic\u003cbr\u003eNo calories\u003cbr\u003eNo sugars\u003cbr\u003eNo CO2 Emissions\u003cbr\u003eNo-Non-renewable resources used\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHealthier \u0026amp; Food-Grade Ingredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e2 natural, GMO-Free ingredients sourced exclusively from the food industry make BetterBone. Cellulose \u0026amp; Vegetable Oil. Both are used in thousands of foods like bread, yoghurt, and shredded cheese You will NEVER find nylon, rawhide chemicals, carcinogens, phthalates, parabens, BPA, SVHC’s, artificial colours, dyes, or flavours in BetterBone. Your dog’s health and safety is our top priority.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHypoallergenic \u0026amp; Splinter Resistant\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBetterBone ingredients are hypoallergenic, preventing allergies and irritations. Designed to flake off rather than splinter, they protect your dog’s teeth and mitigate risks found in super-hard materials like nylon and antlers.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePromotes \u0026amp; Protects Dental Health\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOur trident-shaped features dental nubs, ridges, and smooth ends. These three ends work together to massage gums and clean teeth effectively, promoting excellent dental health for your furry friend. BetterBone HARD is durable enough for the strongest chewer in your life.\u003c\/p\u003e","brand":"The Pop Up Pet Shop","offers":[{"title":"Default Title","offer_id":58919691944319,"sku":null,"price":12.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0800\/8528\/7232\/files\/BSI-100-307HardSmallVenison.jpg?v=1792766828"},{"product_id":"betterbone-hard-large-venison","title":"Betterbone Hard Large Venison","description":"\u003cp\u003eBetterBone HARD is the ultimate natural and durable chew toy for strong, tough and aggressive chewers! Crafted from all-natural, food-grade ingredients, it is designed to promote health and dental hygiene with its super durable natural, food-grade, GMO-free ingredients. Our unique teeth-cleaning ends reach tricky, hard-to-clean areas. Pair this with our natural, non-toxic, hypoallergenic, and splinter-resistant composition: BetterBone HARD is the perfect chew toy for the strong and aggressive chewers in your life- Perfect for dogs in their prime with healthy teeth. 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Cellulose \u0026amp; Vegetable Oil. Both are used in thousands of foods like bread, yoghurt, and shredded cheese You will NEVER find nylon, rawhide chemicals, carcinogens, phthalates, parabens, BPA, SVHC’s, artificial colours, dyes, or flavours in BetterBone. Your dog’s health and safety is our top priority.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHypoallergenic \u0026amp; Splinter Resistant\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBetterBone ingredients are hypoallergenic, preventing allergies and irritations. Designed to flake off rather than splinter, they protect your dog’s teeth and mitigate risks found in super-hard materials like nylon and antlers.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePromotes \u0026amp; Protects Dental Health\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOur trident-shaped features dental nubs, ridges, and smooth ends. These three ends work together to massage gums and clean teeth effectively, promoting excellent dental health for your furry friend. BetterBone HARD is durable enough for the strongest chewer in your life.\u003c\/p\u003e","brand":"The Pop Up Pet Shop","offers":[{"title":"Default Title","offer_id":58919992525183,"sku":null,"price":17.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0800\/8528\/7232\/files\/BSI-100-306HardLargeVenison_86aec516-e223-4dfe-bd0b-1fa0789612e2.jpg?v=1792769068"},{"product_id":"betterbone-hard-mini-beef","title":"Betterbone Hard Mini Beef","description":"\u003cp\u003eBetterBone HARD is the ultimate natural and durable chew toy for strong, tough and aggressive chewers! Crafted from all-natural, food-grade ingredients, it is designed to promote health and dental hygiene with its super durable natural, food-grade, GMO-free ingredients. Our unique teeth-cleaning ends reach tricky, hard-to-clean areas. Pair this with our natural, non-toxic, hypoallergenic, and splinter-resistant composition: BetterBone HARD is the perfect chew toy for the strong and aggressive chewers in your life- Perfect for dogs in their prime with healthy teeth. 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Cellulose \u0026amp; Vegetable Oil. Both are used in thousands of foods like bread, yoghurt, and shredded cheese You will NEVER find nylon, rawhide chemicals, carcinogens, phthalates, parabens, BPA, SVHC’s, artificial colours, dyes, or flavours in BetterBone. Your dog’s health and safety is our top priority.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHypoallergenic \u0026amp; Splinter Resistant\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBetterBone ingredients are hypoallergenic, preventing allergies and irritations. Designed to flake off rather than splinter, they protect your dog’s teeth and mitigate risks found in super-hard materials like nylon and antlers.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePromotes \u0026amp; Protects Dental Health\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOur trident-shaped features dental nubs, ridges, and smooth ends. 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Pair this with our natural, non-toxic, hypoallergenic, and splinter-resistant composition: BetterBone HARD is the perfect chew toy for the strong and aggressive chewers in your life- Perfect for dogs in their prime with healthy teeth. 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Cellulose \u0026amp; Vegetable Oil. Both are used in thousands of foods like bread, yoghurt, and shredded cheese You will NEVER find nylon, rawhide chemicals, carcinogens, phthalates, parabens, BPA, SVHC’s, artificial colours, dyes, or flavours in BetterBone. Your dog’s health and safety is our top priority.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHypoallergenic \u0026amp; Splinter Resistant\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBetterBone ingredients are hypoallergenic, preventing allergies and irritations. Designed to flake off rather than splinter, they protect your dog’s teeth and mitigate risks found in super-hard materials like nylon and antlers.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePromotes \u0026amp; Protects Dental Health\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOur trident-shaped features dental nubs, ridges, and smooth ends. 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With its natural, non-toxic, hypoallergenic, and splinter-resistant properties, the \u003cstrong\u003eBetterBone MEDIUM\u003c\/strong\u003e is designed to clean teeth with its unique ends that reach those tricky, hard-to-clean spots. It’s the ideal chew toy for dogs who love to chew without the risks posed by harder materials like nylon or antlers. 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These three ends work together to massage gums and clean teeth effectively, promoting excellent dental health for your furry friend. BetterBone MEDIUM is durable enough for the chewer in your life.\u003c\/p\u003e","brand":"The Pop Up Pet Shop","offers":[{"title":"Default Title","offer_id":58920014807423,"sku":null,"price":8.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0800\/8528\/7232\/files\/BSI-100-207MediumSmallVenison_c49d3ad0-d645-416d-a5d6-2bc275ebada6.jpg?v=1792769374"},{"product_id":"betterbone-medium-large-venison","title":"Betterbone Medium Large Venison","description":"\u003cp\u003e\u003cspan\u003eOur \u003cstrong\u003emedium density \u003c\/strong\u003eformula is more robust than our soft, yet forgiving, ideal for dogs that enjoy a good chew but don’t need the extreme toughness of our HARD version. 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These three ends work together to massage gums and clean teeth effectively, promoting excellent dental health for your furry friend. BetterBone MEDIUM is durable enough for the chewer in your life.\u003c\/p\u003e","brand":"The Pop Up Pet Shop","offers":[{"title":"Default Title","offer_id":58920028766591,"sku":null,"price":17.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0800\/8528\/7232\/files\/BSI-100-206MediumLargeVenison_b0afcc54-df4e-485c-8d54-cec49c03b47c.jpg?v=1792769527"},{"product_id":"betterbone-hard-small-beef","title":"Betterbone Hard Small Beef","description":"\u003cp\u003e\u003cstrong\u003eBetterBone HARD \u003c\/strong\u003eis the ultimate natural and durable chew toy for strong, tough and aggressive chewers! Crafted from all-natural, food-grade ingredients, it is designed to promote health and dental hygiene with its super durable natural, food-grade, GMO-free ingredients. 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Both are used in thousands of foods like bread, yoghurt, and shredded cheese You will NEVER find nylon, rawhide chemicals, carcinogens, phthalates, parabens, BPA, SVHC’s, artificial colours, dyes, or flavours in BetterBone. Your dog’s health and safety are our top priority.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHypoallergenic \u0026amp; Splinter Resistant\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBetterBone ingredients are hypoallergenic, preventing allergies and irritations. Designed to flake off rather than splinter, they protect your dog’s teeth and mitigate risks found in super-hard materials like nylon and antlers.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePromotes \u0026amp; Protects Dental Health\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOur trident-shaped features dental nubs, ridges, and smooth ends. These three ends work together to massage gums and clean teeth effectively, promoting excellent dental health for your furry friend. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFlavoured with Real Beef\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBeef BetterBone’s are infused with natural beef flavour, providing an irresistible flavour that will not stain carpets and furniture or stink up to your home.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFlaked by Design \u0026amp; Safe to Ingest\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBetterBone is designed to flake, providing gentle abrasions that protect your dog’s teeth. Small flakes are safe to ingest in small quantities. BetterBone is not a meal replacement, and excessive consumption should be avoided. This is a chew toy, not a treat.\u003c\/p\u003e","brand":"The Pop Up Pet Shop","offers":[{"title":"Default Title","offer_id":58920116617599,"sku":null,"price":12.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0800\/8528\/7232\/files\/BSI-100-201BetterBoneMediumSmallClassic.jpg?v=1792770386"},{"product_id":"betterbone-medium-mini-beef","title":"Betterbone Medium Mini Beef","description":"\u003cp\u003e\u003cstrong\u003eBetterBone Medium\u003c\/strong\u003e- the perfect natural chew toy for everyday chewers! This chew is expertly crafted from all-natural, food-grade ingredients, ensuring a balance of durability and gentleness to help maintain oral health and dental hygiene.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNo nylon\u003c\/li\u003e\n\u003cli\u003eNo rawhide\u003c\/li\u003e\n\u003cli\u003eNo GMO\u003c\/li\u003e\n\u003cli\u003eNo artificial colours\u003c\/li\u003e\n\u003cli\u003eNo artificial flavours\u003c\/li\u003e\n\u003cli\u003eNon-toxic\u003c\/li\u003e\n\u003cli\u003eSafe to ingest (not a meal replacement or a treat- this is a chew)\u003c\/li\u003e\n\u003cli\u003eNo artificial ingredients\u003c\/li\u003e\n\u003cli\u003eHypoallergenic\u003c\/li\u003e\n\u003cli\u003eNo calories\u003c\/li\u003e\n\u003cli\u003eNo sugars\u003c\/li\u003e\n\u003cli\u003eNo CO2 Emissions\u003c\/li\u003e\n\u003cli\u003eNo-non-renewable resources used!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eOur\u003cstrong\u003e medium density formula\u003c\/strong\u003e is more robust than our soft, yet forgiving, ideal for dogs that enjoy a good chew but don’t need the extreme toughness of our HARD version. With its natural, non-toxic, hypoallergenic, and splinter-resistant properties, the \u003cstrong\u003eBetterBone MEDIUM\u003c\/strong\u003e is designed to clean teeth with its unique ends that reach those tricky, hard-to-clean spots. It’s the ideal chew toy for dogs who love to chew without the risks posed by harder materials like nylon or antlers. For the younger pups or older dogs in your life, our BetterBone Soft\/Classic provides an even gentler chewing experience, perfect for teething puppies or seniors.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHealthier \u0026amp; Food-Grade Ingredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e2 natural, GMO-Free ingredients sourced exclusively from the food industry make BetterBone. Cellulose \u0026amp; Vegetable Oil. Both are used in thousands of foods like bread, yoghurt, and shredded cheese You will NEVER find nylon, rawhide chemicals, carcinogens, phthalates, parabens, BPA, SVHC’s, artificial colours, dyes, or flavours in BetterBone. Your dog’s health and safety are our top priority.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHypoallergenic \u0026amp; Splinter Resistant\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBetterBone ingredients are hypoallergenic, preventing allergies and irritations. Designed to flake off rather than splinter, they protect your dog’s teeth and mitigate risks found in super-hard materials like nylon and antlers.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePromotes \u0026amp; Protects Dental Health\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOur trident-shaped features dental nubs, ridges, and smooth ends. These three ends work together to massage gums and clean teeth effectively, promoting excellent dental health for your furry friend. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFlavoured with Real Beef\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBeef BetterBone’s are infused with natural beef flavour, providing an irresistible flavour that will not stain carpets and furniture or stink up to your home.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFlaked by Design \u0026amp; Safe to Ingest\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBetterBone is designed to flake, providing gentle abrasions that protect your dog’s teeth. Small flakes are safe to ingest in small quantities. BetterBone is not a meal replacement, and excessive consumption should be avoided. This is a chew toy, not a treat.\u003c\/p\u003e","brand":"The Pop Up Pet Shop","offers":[{"title":"Default Title","offer_id":58920122745215,"sku":null,"price":8.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0800\/8528\/7232\/files\/BSI-100-205BetterBoneMediumMiniBeef.jpg?v=1792770452"},{"product_id":"betterbone-medium-mini-classic","title":"Betterbone Medium Mini Classic","description":"\u003cp\u003e\u003cstrong\u003eBetterBone Medium\u003c\/strong\u003e- the perfect natural chew toy for everyday chewers! This chew is expertly crafted from all-natural, food-grade ingredients, ensuring a balance of durability and gentleness to help maintain oral health and dental hygiene.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNo nylon\u003c\/li\u003e\n\u003cli\u003eNo rawhide\u003c\/li\u003e\n\u003cli\u003eNo GMO\u003c\/li\u003e\n\u003cli\u003eNo artificial colours\u003c\/li\u003e\n\u003cli\u003eNo artificial flavours\u003c\/li\u003e\n\u003cli\u003eNon-toxic\u003c\/li\u003e\n\u003cli\u003eSafe to ingest (not a meal replacement or a treat- this is a chew)\u003c\/li\u003e\n\u003cli\u003eNo artificial ingredients\u003c\/li\u003e\n\u003cli\u003eHypoallergenic\u003c\/li\u003e\n\u003cli\u003eNo calories\u003c\/li\u003e\n\u003cli\u003eNo sugars\u003c\/li\u003e\n\u003cli\u003eNo CO2 Emissions\u003c\/li\u003e\n\u003cli\u003eNo-non-renewable resources used!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eOur\u003cstrong\u003e medium density formula\u003c\/strong\u003e is more robust than our soft, yet forgiving, ideal for dogs that enjoy a good chew but don’t need the extreme toughness of our HARD version. With its natural, non-toxic, hypoallergenic, and splinter-resistant properties, the \u003cstrong\u003eBetterBone MEDIUM\u003c\/strong\u003e is designed to clean teeth with its unique ends that reach those tricky, hard-to-clean spots. It’s the ideal chew toy for dogs who love to chew without the risks posed by harder materials like nylon or antlers. For the younger pups or older dogs in your life, our BetterBone Soft\/Classic provides an even gentler chewing experience, perfect for teething puppies or seniors.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHealthier \u0026amp; Food-Grade Ingredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e2 natural, GMO-Free ingredients sourced exclusively from the food industry make BetterBone. Cellulose \u0026amp; Vegetable Oil. Both are used in thousands of foods like bread, yoghurt, and shredded cheese You will NEVER find nylon, rawhide chemicals, carcinogens, phthalates, parabens, BPA, SVHC’s, artificial colours, dyes, or flavours in BetterBone. Your dog’s health and safety are our top priority.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHypoallergenic \u0026amp; Splinter Resistant\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBetterBone ingredients are hypoallergenic, preventing allergies and irritations. Designed to flake off rather than splinter, they protect your dog’s teeth and mitigate risks found in super-hard materials like nylon and antlers.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePromotes \u0026amp; Protects Dental Health\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOur trident-shaped features dental nubs, ridges, and smooth ends. These three ends work together to massage gums and clean teeth effectively, promoting excellent dental health for your furry friend. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFlavoured with Real Beef\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBeef BetterBone’s are infused with natural beef flavour, providing an irresistible flavour that will not stain carpets and furniture or stink up to your home.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFlaked by Design \u0026amp; Safe to Ingest\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBetterBone is designed to flake, providing gentle abrasions that protect your dog’s teeth. Small flakes are safe to ingest in small quantities. BetterBone is not a meal replacement, and excessive consumption should be avoided. This is a chew toy, not a treat.\u003c\/p\u003e","brand":"The Pop Up Pet Shop","offers":[{"title":"Default Title","offer_id":58920129954175,"sku":null,"price":8.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0800\/8528\/7232\/files\/BSI-100-204BetterBoneMediumMiniClassic.jpg?v=1792770515"},{"product_id":"betterbone-soft-large-beef","title":"Betterbone Soft Large Beef","description":"\u003cp\u003e\u003cstrong\u003eBetterBone Soft\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ePerfect for teething puppies, senior dogs, and light to soft chewers. \u003cstrong\u003eBetterBone Soft\u003c\/strong\u003e is the naturally healthier, safer, and more sustainable option for your pup. For pup parents that want to protect their pups’ teeth.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNo nylon\u003c\/li\u003e\n\u003cli\u003eNo rawhide\u003c\/li\u003e\n\u003cli\u003eNo GMO\u003c\/li\u003e\n\u003cli\u003eNo artificial colours\u003c\/li\u003e\n\u003cli\u003eNo artificial flavours\u003c\/li\u003e\n\u003cli\u003eNon-toxic\u003c\/li\u003e\n\u003cli\u003eSafe to ingest (not a meal replacement or a treat- this is a chew)\u003c\/li\u003e\n\u003cli\u003eNo artificial ingredients\u003c\/li\u003e\n\u003cli\u003eHypoallergenic\u003c\/li\u003e\n\u003cli\u003eNo calories\u003c\/li\u003e\n\u003cli\u003eNo sugars\u003c\/li\u003e\n\u003cli\u003eNo CO2 Emissions\u003c\/li\u003e\n\u003cli\u003eNo-non-renewable resources used!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eBetterBone SOFT is 40% softer than nylon and is intended to be safer on teeth. \u003cstrong\u003eBetterBone SOFT\u003c\/strong\u003e is meant for teething puppies, senior dogs, and soft to light chewers. It is meant to be safer on teeth. The durability is similar to a rawhide. For something more durable- check out our MEDIUM or HARD BetterBone’s, which are much more durable.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBetterBone SOFT\u003c\/strong\u003e, the ultimate chew toy for your dog’s enjoyment, health, and safety. Crafted from all-natural, food-grade ingredients, designed to promote health and dental hygiene with a hypoallergenic, and splinter-resistant composition. BetterBone SOFT is the perfect chew toy for your teething puppy, or older dogs and light to moderate chewers- the perfect replacement for nylon or rawhide.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHealthier \u0026amp; Food-Grade Ingredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e2 natural, GMO-Free ingredients sourced exclusively from the food industry make BetterBone. Cellulose \u0026amp; Vegetable Oil. Both are used in thousands of foods like bread, yoghurt, and shredded cheese You will NEVER find nylon, rawhide chemicals, carcinogens, phthalates, parabens, BPA, SVHC’s, artificial colours, dyes, or flavours in BetterBone. Your dog’s health and safety is our top priority.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHypoallergenic \u0026amp; Splinter Resistant\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBetterBone ingredients are hypoallergenic, preventing allergies and irritations. Designed to flake off rather than splinter, they protect and clean teeth effectively, promoting excellent dental health for your furry friend.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePromotes \u0026amp; Protects Dental Health\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOur trident-shaped features dental nubs, ridges, and smooth ends. These three ends work together to massage gums and clean teeth effectively, promoting excellent dental health for your furry friend.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNatural Beef Flavour\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBeef BetterBone’s are infused with natural beef flavour, providing an irresistible flavour that will not stain carpets and furniture or stink up to your home.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBetter for the Planet\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBetterBone is a carbon-neutral product \u0026amp; company. Our packaging utilises recycled FSC paper, non-toxic ink and contains no plastic or glues.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFlaked by Design \u0026amp; Safe to Ingest\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBetterBone is designed to flake, providing gentle abrasions that protect your dog’s teeth. Small flakes are safe to ingest in small quantities. BetterBone is not a meal replacement, and excessive consumption should be avoided. This is a chew toy, not a treat.\u003c\/p\u003e","brand":"The Pop Up Pet Shop","offers":[{"title":"Default Title","offer_id":58920139620735,"sku":null,"price":17.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0800\/8528\/7232\/files\/BSI-100-007BetterBoneSoftLargeBeef2.jpg?v=1792770663"},{"product_id":"betterbone-hard-large-classic","title":"Betterbone Hard Large Classic","description":"\u003cp\u003e\u003cstrong\u003eBetterBone HARD\u003c\/strong\u003e is the ultimate natural and durable chew toy for strong, tough and aggressive chewers! Crafted from all-natural, food-grade ingredients, it is designed to promote health and dental hygiene with its super durable natural, food-grade, GMO-free ingredients. Our unique teeth-cleaning ends reach tricky, hard-to-clean areas. Pair this with our natural, non-toxic, hypoallergenic, and splinter-resistant composition: \u003cstrong\u003eBetterBone HARD\u003c\/strong\u003e is the perfect chew toy for the strong and aggressive chewers in your life- Perfect for dogs in their prime with healthy teeth. The perfect replacement for nylon, or antlers.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNo nylon\u003c\/li\u003e\n\u003cli\u003eNo rawhide\u003c\/li\u003e\n\u003cli\u003eNo GMO\u003c\/li\u003e\n\u003cli\u003eNo artificial colours\u003c\/li\u003e\n\u003cli\u003eNo artificial flavours\u003c\/li\u003e\n\u003cli\u003eNon-toxic\u003c\/li\u003e\n\u003cli\u003eSafe to ingest (not a meal replacement or a treat- this is a chew)\u003c\/li\u003e\n\u003cli\u003eNo artificial ingredients\u003c\/li\u003e\n\u003cli\u003eHypoallergenic\u003c\/li\u003e\n\u003cli\u003eNo calories\u003c\/li\u003e\n\u003cli\u003eNo sugars\u003c\/li\u003e\n\u003cli\u003eNo CO2 Emissions\u003c\/li\u003e\n\u003cli\u003eNo-Non-renewable resources used\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHealthier \u0026amp; Food-Grade Ingredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e2 natural, GMO-Free ingredients sourced exclusively from the food industry make BetterBone. Cellulose \u0026amp; Vegetable Oil. Both are used in thousands of foods like bread, yoghurt, and shredded cheese You will NEVER find nylon, rawhide chemicals, carcinogens, phthalates, parabens, BPA, SVHC’s, artificial colours, dyes, or flavours in BetterBone. Your dog’s health and safety is our top priority.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHypoallergenic \u0026amp; Splinter Resistant\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBetterBone ingredients are hypoallergenic, preventing allergies and irritations. Designed to flake off rather than splinter, they protect your dog’s teeth and mitigate risks found in super-hard materials like nylon and antlers.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePromotes \u0026amp; Protects Dental Health\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOur trident-shaped features dental nubs, ridges, and smooth ends. These three ends work together to massage gums and clean teeth effectively, promoting excellent dental health for your furry friend. BetterBone HARD is durable enough for the strongest chewer in your life.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBetter for the Planet\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBetterBone is a carbon-neutral product \u0026amp; company. Our packaging utilises recycled FSC paper, non-toxic ink and contains no plastic or glues.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFlaked by Design \u0026amp; Safe To Ingest\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBetterBone is designed to flake, providing gentle abrasions that protect your dog’s teeth. Small flakes are safe to ingest in small quantities. BetterBone is not a meal replacement, and excessive consumption should be avoided. This is a chew toy, not a treat.\u003c\/p\u003e\n\u003cp\u003eis the perfect chew toy for the strong and aggressive chewers in your life- Perfect for dogs in their prime with healthy teeth. The perfect replacement for nylon, or antlers.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNo nylon\u003c\/li\u003e\n\u003cli\u003eNo rawhide\u003c\/li\u003e\n\u003cli\u003eNo GMO\u003c\/li\u003e\n\u003cli\u003eNo artificial colours\u003c\/li\u003e\n\u003cli\u003eNo artificial flavours\u003c\/li\u003e\n\u003cli\u003eNon-toxic\u003c\/li\u003e\n\u003cli\u003eSafe to ingest (not a meal replacement or a treat- this is a chew)\u003c\/li\u003e\n\u003cli\u003eNo artificial ingredients\u003c\/li\u003e\n\u003cli\u003eHypoallergenic\u003c\/li\u003e\n\u003cli\u003eNo calories\u003c\/li\u003e\n\u003cli\u003eNo sugars\u003c\/li\u003e\n\u003cli\u003eNo CO2 Emissions\u003c\/li\u003e\n\u003cli\u003eNo-Non-renewable resources used\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHealthier \u0026amp; Food-Grade Ingredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e2 natural, GMO-Free ingredients sourced exclusively from the food industry make BetterBone. 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Both are used in thousands of foods like bread, yoghurt, and shredded cheese You will NEVER find nylon, rawhide chemicals, carcinogens, phthalates, parabens, BPA, SVHC’s, artificial colours, dyes, or flavours in BetterBone. Your dog’s health and safety is our top priority.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHypoallergenic \u0026amp; Splinter Resistant\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBetterBone ingredients are hypoallergenic, preventing allergies and irritations. Designed to flake off rather than splinter, they protect and clean teeth effectively, promoting excellent dental health for your furry friend.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePromotes \u0026amp; Protects Dental Health\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOur trident-shaped features dental nubs, ridges, and smooth ends. 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Both are used in thousands of foods like bread, yoghurt, and shredded cheese You will NEVER find nylon, rawhide chemicals, carcinogens, phthalates, parabens, BPA, SVHC’s, artificial colours, dyes, or flavours in BetterBone. Your dog’s health and safety is our top priority.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHypoallergenic \u0026amp; Splinter Resistant\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBetterBone ingredients are hypoallergenic, preventing allergies and irritations. Designed to flake off rather than splinter, they protect and clean teeth effectively, promoting excellent dental health for your furry friend.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePromotes \u0026amp; Protects Dental Health\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOur trident-shaped features dental nubs, ridges, and smooth ends. These three ends work together to massage gums and clean teeth effectively, promoting excellent dental health for your furry friend.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNatural Beef Flavour\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBeef BetterBone’s are infused with natural beef flavour, providing an irresistible flavour that will not stain carpets and furniture or stink up to your home.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFlaked by Design \u0026amp; Safe to Ingest\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBetterBone is designed to flake, providing gentle abrasions that protect your dog’s teeth. Small flakes are safe to ingest in small quantities. BetterBone is not a meal replacement, and excessive consumption should be avoided. 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Both are used in thousands of foods like bread, yoghurt, and shredded cheese You will NEVER find nylon, rawhide chemicals, carcinogens, phthalates, parabens, BPA, SVHC’s, artificial colours, dyes, or flavours in BetterBone. Your dog’s health and safety is our top priority.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHypoallergenic \u0026amp; Splinter Resistant\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBetterBone ingredients are hypoallergenic, preventing allergies and irritations. Designed to flake off rather than splinter, they protect and clean teeth effectively, promoting excellent dental health for your furry friend.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePromotes \u0026amp; Protects Dental Health\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOur trident-shaped features dental nubs, ridges, and smooth ends. 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For pup parents that want to protect their pups’ teeth.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNo nylon\u003c\/li\u003e\n\u003cli\u003eNo rawhide\u003c\/li\u003e\n\u003cli\u003eNo GMO\u003c\/li\u003e\n\u003cli\u003eNo artificial colours\u003c\/li\u003e\n\u003cli\u003eNo artificial flavours\u003c\/li\u003e\n\u003cli\u003eNon-toxic\u003c\/li\u003e\n\u003cli\u003eSafe to ingest (not a meal replacement or a treat- this is a chew)\u003c\/li\u003e\n\u003cli\u003eNo artificial ingredients\u003c\/li\u003e\n\u003cli\u003eHypoallergenic\u003c\/li\u003e\n\u003cli\u003eNo calories\u003c\/li\u003e\n\u003cli\u003eNo sugars\u003c\/li\u003e\n\u003cli\u003eNo CO2 Emissions\u003c\/li\u003e\n\u003cli\u003eNo-non-renewable resources used!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eBetterBone SOFT is 40% softer than nylon and is intended to be safer on teeth. \u003cstrong\u003eBetterBone SOFT\u003c\/strong\u003e is meant for teething puppies, senior dogs, and soft to light chewers. It is meant to be safer on teeth. The durability is similar to a rawhide. For something more durable- check out our MEDIUM or HARD BetterBone’s, which are much more durable.\u003c\/p\u003e\n\u003cp\u003eBetterBone SOFT, the ultimate chew toy for your dog’s enjoyment, health, and safety. Crafted from all-natural, food-grade ingredients, designed to promote health and dental hygiene with a hypoallergenic, and splinter-resistant composition. BetterBone SOFT is the perfect chew toy for your teething puppy, or older dogs and light to moderate chewers- the perfect replacement for nylon or rawhide.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHealthier \u0026amp; Food-Grade Ingredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e2 natural, GMO-Free ingredients sourced exclusively from the food industry make BetterBone. Cellulose \u0026amp; Vegetable Oil. Both are used in thousands of foods like bread, yoghurt, and shredded cheese You will NEVER find nylon, rawhide chemicals, carcinogens, phthalates, parabens, BPA, SVHC’s, artificial colours, dyes, or flavours in BetterBone. Your dog’s health and safety is our top priority.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHypoallergenic \u0026amp; Splinter Resistant\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBetterBone ingredients are hypoallergenic, preventing allergies and irritations. Designed to flake off rather than splinter, they protect and clean teeth effectively, promoting excellent dental health for your furry friend.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePromotes \u0026amp; Protects Dental Health\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOur trident-shaped features dental nubs, ridges, and smooth ends. These three ends work together to massage gums and clean teeth effectively, promoting excellent dental health for your furry friend.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNatural Beef Flavour\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBeef BetterBone’s are infused with natural beef flavour, providing an irresistible flavour that will not stain carpets and furniture or stink up to your home.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFlaked by Design \u0026amp; Safe to Ingest\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBetterBone is designed to flake, providing gentle abrasions that protect your dog’s teeth. Small flakes are safe to ingest in small quantities. BetterBone is not a meal replacement, and excessive consumption should be avoided. 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